Free Marketing Toolkit
A series of free tools for digital marketers created by Arek
CPM Calculator
Calculate Cost Per Thousand Impressions (CPM) to measure the cost-effectiveness of your advertising campaigns.
Features
CTR Calculator
Calculate Click-Through Rate (CTR) to measure how effectively your ads attract clicks from impressions.
Features
CPA Calculator
Calculate Cost Per Acquisition (CPA) to understand how much you spend to acquire each customer.
Features
ROAS Calculator
Calculate Return on Ad Spend (ROAS) to measure the revenue generated for every dollar spent on advertising.
Features
Bounce Rate Calculator
Calculate website bounce rate to understand user engagement and optimize your landing pages.
Features
Instagram Ad Mockup Generator
Generate pixel-perfect Instagram ad mockups for sponsored posts, carousels, reels & stories in every format.
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TikTok Ad Mockup Generator
Design and preview TikTok ads before they go live. Create realistic TikTok ad mockups with Story and Story CTA formats.
Features
UTM Builder
Create custom campaign URLs with UTM parameters to track your marketing campaigns in Google Analytics.
Features
YouTube Ad Mockup Generator
Create realistic YouTube ad mockups for skippable, non-skippable, bumper, and display ads.